Encourage learning and experimentation
When Brussels launched a regional programme to trigger its transition to the circular economy, it recognised the need to get start up and small businesses involved. Larger companies, it was argued, tend to have the resources and knowledge to instigate their own move towards more sustainable ways of working, whereas smaller firms need financial and business support. To ensure the city capitalised on the creativity and passion of its start ups, self-employed citizens and non-profit organisations, one of the principle measures of the Brussels Regional Programme for a Circular Economy (BRPCE) was directed exclusively at them.
Be Circular – Be Brussels is a call for initiatives with a fundamental goal of moving the core business towards sustainability through the application of circular economy principles. Like all BRPCE measures, it combines both top-down and bottom-up approaches, harnessing the business community’s insights into needs and opportunities plus government assistance, political support and funding. The call seeks ideas in four areas: closing the circle through reuse, repair, remanufacturing and recycling; developing new business models; optimising resource use in production processes; and creating tools and guides to aid the transition to a circular economy.
Brussels Environment, Impulse Brussels, Proprete Brussels, Innoviris Brussels